Insights, trends, and knowledge about AI applied to market research
11 articles
CATI, CAWI and CAPI are the three main computer-assisted survey methodologies. This guide explains the real differences, costs, response rates, and when to use each one.
Phone polls remain one of the most reliable methods for gauging public opinion. Discover how AI has revolutionized this methodology in 2026.
Complete guide to phone surveys in 2026: methodology, design, sampling, data analysis, and the AI revolution in survey research.
AI voice agents represent a fundamental shift in business communication: increased automation, improved personalization, lower costs, and better customer experience.
Voice AI surveys represent the next evolution in data collection, combining the personal touch of phone conversations with the efficiency and scalability of artificial intelligence.
We have successfully completed a pioneering pilot with CEMOP at the University of Murcia for their winter barometer survey, setting a new standard in Spain's phone survey landscape.
Sonalyx conversational AI agents are the most disruptive innovation in automated phone surveys: natural conversations, 24/7, 1,000 simultaneous agents, 80% lower cost.
Real phone survey prices 2026: comparison between traditional call centers and AI. Save up to 85% with Sonalyx. Examples and calculator included.
Everything about telephone surveys: CATI methodology, conversational AI, when to use them, costs, tools and best practices. Complete guide updated 2026.
Compare the best phone survey software 2026. Sonalyx leads with conversational AI, 80% cost savings and results in hours vs weeks.
Discover how Sonalyx outperforms traditional call centers with conversational AI. Save 80% on costs, get results in hours with 1,000 simultaneous agents.